Welcome 2020 Board

Please welcome the 2020 RBBA Board of Directors. We look forward to a year of great progress and results!

Sagar Shah – President

Sagar lives in Red Bank, NJ with his wife, Henna who is a Dermatology Nurse Practitioner. He is the owner of Shah Financial which is a leading wealth management firm delivering holistic planning, investment and insurance services tailored to families, business owners and physicians. Sagar went to Ranney School for high school and earned his B.S. degree in Finance and double minor in Legal Studies and Psychology from Bryant University. He is a founding father of the Lambda Eta Chapter of Sigma Chi fraternity. Sagar and Henna enjoy spending time with their friends and family, travel, food and sports. When asked what is one word that describes him, Sagar said, “catalyst”. He believes he encourages people to react positively in all manners of life – living, enjoying and planning at a usually faster rate than otherwise possible! His goal as president of RBBA is to create a vibe in Red bank that it’s truly the town where good people can come together enjoy the restaurant scene, boutique shops and create lasting memories simply sitting at the parks. He is here to serve our community for what it deserves and support our businesses to what they can become!

George Lyristis – Vice President

George is the “Founding Father” of Red Bank Business Alliance. George is passionate and persistent, always a strong voice for the business district and an avid supporter of the many community organizations in our area. George is a family man, having created his business at Bistro over 20 years ago with his brothers and a father of two boys. George is the owner of Bistro on Broad Street, Teak on Monmouth Street and Greek Eats on Newman Springs Road in Shrewsbury. One of the founding members of Red Bank Flavour, a marketing campaign for Red Bank restaurants that generated over a half a million dollars in marketing efforts for the businesses in town. George is integral to the success of not only his own business but the continued sustainability of Red Bank’s business district.

Lisa Gatto – Treasurer

Lisa is a local resident for the past 35 years and has had the pleasure of witnessing the restoration and revitalization of Red Bank.  She was formerly General Manager and Banquet Manager of NEAPOLI Italian Kitchen since 2016. She has been instrumental in creating a warm and hospitable environment that promotes a true sense of community; a place where people feel comfortable to be themselves and offers her the opportunity for encounters with people from all walks of life. Lisa holds a B.S. Degree in Retail Business Management from Syracuse University and has maintained leadership positions throughout her career in Monmouth County.She is a devoted mother of three amazing kids, with two teeneagers attending Red Bank Regional. Her passions include art, travel, business, and creative collaboration. She is always seeking opportunities to be of greater influence in her community. There isn’t any she loves more than bringing people together for a great cause and maintains a general passion for life!

Deborah Eisenstein – Secretary

Debbie has Red Bank retail in her blood.  Her mother Adrienne Straus owned a women’s clothing store called Junior Bazaar for 34 years.  Plus, Debbie’s grandfather on her father’s side owned a general store for more than 45 years called Straus Company.   Debbie advocates for Small Business in her unique shop, the Red Bank Artisan Collective housing over 40 artists.  Debbie serves as a Co-Chair for Residential Life for HABcore who helps to house and feed families in Monmouth and Ocean County.

Board Members:

Tania Lisitski: Owner of Primerica

Sam Jain: Owner of Bombay River

Ayca User: Owner of Antoinette Boulangerie

Adam Taylor: Owner of Splendor Design Group

Alkmini O’Brien: Owner of For the Love of Details


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